our vision and how

we will achieve it…

ceo message 1

the vision that guides our work and how we plan to make it a reality

ceo message 2

Our vision is to be the world’s leading sugar business

"As one of the leading industry players, we will remain resilient and grow through this current period of EU market transition to an unregulated environment and in the years to come, as we continue to create long-term stakeholder value."


A message from our CEO, Dr Mark Carr

AB Sugar is one of the world’s largest and most efficient[1] sugar businesses, comprising of  several market leading sugar and sugar-related businesses. Each has their own proud history of innovation, growth and long-term commitment to their communities. Although we have a global portfolio, we work together with each of our businesses to do what is right for their local markets.

Sugar is at the heart of what we do, but the sugar making process provides opportunities to do much more than simply manufacture an ingredient. We are an innovative and advanced manufacturer, producing a wide range of co-products – from topsoil to animal feed. We are also an energy and power supplier as well as being part of the wider agri-business value chain that positions us as being a sustainable manufacturer across all our locations, responsibly sourcing raw materials for our operations. 

"we recognise that 


volatility is not

a new concept"

Mark Carr - deregulation will redefine our entire industry

"we recognise that 


volatility is not 

a new concept"

"we are committed to achieving

our 2030 global aspirations"

We have established a strong position within the sugar industry over many years by having the right products in the right markets; with strong operational performances through continuously improving the productivity and efficiencies of our plants and working with our growers to ensure sustainable agricultural practices. To maintain this position into the future and in the changing world of sugar that we find ourselves in, we will continue to improve and innovate to deliver quality products that meet the changing priorities of our customers while being prepared for changes in our market environment by engaging with stakeholders across our operations. 

"creating more from less

and aspiring to be better

than we were yesterday."

"we are an


contributor to

the circular


In everything we do, we seek to drive continuous improvement and are committed to developing our people to build capability and capacity across all our locations for the future.

As we evolve to meet the changing needs of the world around us and reduce our reliance on natural resources, it is our objective to make sure all future development supports both our long-term success and the sustainability of our wider supply chain and the communities where we operate. The delivery of our ‘Global Mind, Local Champions’ sustainability framework is set against three pillars of economic, social and environmental; and this approach is implemented on the ground by each of our businesses. As part of the inaugural review of our framework; Our commitment to growing a sustainable future’; we demonstrate the progress and achievements across our group to the year ending 2017.

In building on this success and to be responsive to the world around us, we took the next step on our sustainability journey in 2018 to launch Group-wide commitments. These 2030 global aspirations are bold, far-reaching and challenging and will guide our activities over the coming decade.

By being open minded to innovation and striving to create more from less; and by working together with our customers, growers and key stakeholders, I firmly believe we will achieve our vision to be the world’s leading sugar business and meet our 2030 aspirations. We look forward to sharing our journey with you.

Dr Mark Carr
Group Chief Executive


[1] LMC 2019 Report: Sugar & HFS Production Costs Global Benchmarking

AB Sugar China Azucarera British Sugar Germains Seed Technology Illovo Sugar Group Vivergo Fuelds